In Sunday’s New York Times Business section, David Streitfeld reports on self-published authors paying for reviews of their books on the internet.
The article focuses on Todd Rutherford and his now-defunct company, GettingBookReviews.com, which offered authors 20 online reviews for $499 and 50 online reviews for $999.
Rutherford said that freelance writers he hired could decline to review a book they didn’t like, and still receive half their fee, but this rarely happened according to…