Image result for oliviero toscani united colors of benetton aids

The United Colors of Benetton designed an ad campaign that focused its fashion around   controversial ideas that highlighted topics such as sexual orientation, interracial marriage, and HIV/AIDs.


Interviews with Karl Lagerfeld and Silvia Venturini show how designers create their products with a certain vision in mind– a vision that communicates the ideas in their minds to the wearer and to the viewer of the clothing.